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Explainer Video Production

Simplify the complex with awesome explainer videos.

Convey complex messages into short, easy to understand videos

What are
explainer videos?

An explainer video is designed to explain your company, product, service or subject in a way that your audience can easily understand.

A great explainer video is: clear and consise, 2 minutes or less, and has a focus on benefits not features.

They’re most useful when a potential customer is aware of their problem/need and starting to look at potential solutions.

Our production process for
explainer videos

Our explainer video production process includes 5 steps. At Sleekfire, we guarantee an individual approach to your project, considering your target audience, number of videos, business goals, and KPIs.

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Initial Planning

We work with you to understanding your company’s product, service or subject. Together, we explore the ideas and concepts you want to incorporate into your video and discuss the goals you aim to achieve.

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Pre-Production

This phase is where we lay the groundwork for your video. From brainstorming creative concepts to developing scripts, storyboards, and shot lists, our team works closely with you to understand your vision and objectives.

Production

This is where the magic happens. We bring your vision to life with our production phase. We implement our creative concept, capturing amazing visuals that make your video stand out.

Post-Production

In this phase, we take your raw footage and transform it into a polished video, enhancing visuals and audio. 

Unlimited Revisions

You read that right, we do offer unlimited revisions. We want to make sure every client loves their final video and we do so by offering this. If you’re not happy with the first version, no problem! It’s our guarantee to you that you’ll love your final product.

Our production process for
explainer videos

Our explainer video production process includes 5 steps. At Sleekfire, we guarantee an individual approach to your project, considering your target audience, number of videos, business goals, and KPIs.

Initial Planning

We work directly with you to understand your company’s product or service.

Together, we explore the ideas and concepts you want to incorporate into your video and discuss the goals you aim to achieve. 

This usually involves at least 1 meeting with your team but it does depend on the complexity of the project.

Average Timeline: 1-2 weeks

Pre-production

This phase is where we lay the groundwork for your video.

From brainstorming creative concepts to developing scripts, storyboards, and shot lists, our team works closely with you to understand your vision and objectives.

Average Timeline: 1-2 weeks

Production

This is where the magic happens.

We take all the information from the planning & pre-production phase and film everything we need for the final video.

We communicate with your team every step of the way to make sure the process goes smoothly.

Average Timeline: 1 week

Post-production

We take the raw footage and transform it into a polished video, enhancing visuals and audio. 

Our editing team will have a first draft for you to review within 21 days.

Average Timeline: 3 weeks

Unlimited Revisions

You read that right.

We offer unlimited revisions because we want to make sure every client loves their final video.

If you’re not happy with the first version, no problem! It’s our guarantee to you that you’ll love your final product.

Average Timeline: 1-2 weeks

Explainer Video FAQs

How does Sleekfire create a concept for an explainer video?

At Sleekfire, we have a smooth process for creating concepts for explainer videos. It all starts with really getting to know the business or subject we’re explaining. We dig deep into the problem it solves, the solution it offers, and what the target audience needs to hear to find a resolution.

We explore different storytelling approaches and visual styles to make sure the concept resonates with the audience. We even do a competitor analysis to see what makes our client stand out.

How do you measure success for an explainer video?

To determine the success of an explainer video, you should look beyond view counts and focus on two important aspects: engagement and conversions.

By looking at how much of the video viewers watch and whether they take action afterwards, you can determine how effective the video is at capturing attention and driving results. We recommend to set clear goals and track them using quality metrics to measure the impact of any explainer video.

How much does an explainer video cost?

Our pricing for explainer videos usually falls within the range of $3,500 to $12,000, taking into account factors such as video length, style, and complexity.

If you’re planning to create a series of videos, we’re happy to discuss package pricing options that can help bring down the cost per video. Keep in mind that video production costs can vary significantly across different companies, so it’s essential to conduct thorough research and find a team that not only fits your budget but also aligns with your brand vision, delivers on time, and maintains a high standard of quality. Take your time to make an informed decision and choose a partner who can meet your needs effectively.

How long does an explainer video take to produce?

Our typical schedule for an explainer video (from initial planning to the first draft) ranges from 2 to 4 weeks. It’s important to note that this timeframe doesn’t account for the additional time needed to gather feedback and make revisions. For a comprehensive timeline, you can expect the process to take around 4 to 6 weeks.

Explainer videos usually involve elements, such as finding talent, location arrangements, and scheduling, which will definitely affect the length of the schedule. 

Where do you post explainer videos?

Explainer videos can (and should) be posted on various platforms such as websites, social media (i.e. YouTube, Facebook, Instagram, or LinkedIn), video hosting platforms like Vimeo, and even included in email marketing campaigns or presentations.

Looking for an explainer video?

Contact us below and tell us about your project.