Branded Video Production
Share-worthy videos
Sharing your brand’s values in a meaningul, engaging way.
What are branded videos?
Branded video refers to marketing content that is sponsored or produced by a brand, but it takes a different approach compared to direct advertising or promotion.
Instead of pushing the brand itself, branded videos focus on sharing the brand’s values and creating a positive association.
While branded video may not resemble traditional ads or marketing promos, it ultimately aims to achieve the same outcome of motivating viewers to take action.
Our production process for
branded videos
Our production process includes 5 steps. At Sleekfire, we guarantee an individual approach to your project, considering your target audience, number of videos, business goals, and KPIs.
Initial Planning
We work with you to understanding your company’s product, service or subject. Together, we explore the ideas and concepts you want to incorporate into your video and discuss the goals you aim to achieve.
Pre-Production
This phase is where we lay the groundwork for your video. From brainstorming creative concepts to developing scripts, storyboards, and shot lists, our team works closely with you to understand your vision and objectives.
Production
This is where the magic happens. We bring your vision to life with our production phase. We implement our creative concept, capturing amazing visuals that make your video stand out.
Post-Production
In this phase, we take your raw footage and transform it into a polished video, enhancing visuals and audio.
Unlimited Revisions
You read that right, we do offer unlimited revisions. We want to make sure every client loves their final video and we do so by offering this. If you’re not happy with the first version, no problem! It’s our guarantee to you that you’ll love your final product.
Our production process for
branded videos
Our video production process includes 5 steps. At Sleekfire, we guarantee an individual approach to your project, considering your target audience, number of videos, business goals, and KPIs.
Initial Planning
We work with you to understand your company’s product or service.
Together, we explore the ideas and concepts you want to incorporate into your video and discuss the goals you aim to achieve.
This usually involves at least 1 meeting with your team but it does depend on the complexity of the project.
Average Timeline: 1-2 weeks
Pre-production
This phase is where we lay the groundwork for your video.
From brainstorming creative concepts to developing scripts, storyboards, and shot lists, our team works closely with you to understand your vision and objectives.
Average Timeline: 1-2 weeks
Production
This is where the magic happens.
We take all the information from the planning & pre-production phase and film everything we need for the final video.
We communicate with your team every step of the way to make sure the process goes smoothly.
Average Timeline: 1 week
Post-production
We take the raw footage and transform it into a polished video, enhancing visuals and audio.
Our editing team will have a first draft for you to review within 21 days.
Average Timeline: 3 weeks
Unlimited Revisions
You read that right.
We offer unlimited revisions because we want to make sure every client loves their final video.
If you’re not happy with the first version, no problem! It’s our guarantee to you that you’ll love your final product.
Average Timeline: 1-2 weeks
Branded Video FAQs
How does Sleekfire create a concept for a branded video?
At Sleekfire, we have a simple yet effective process for creating concepts for branded videos. It starts with understanding the brand and its target audience. We do thorough research to learn about the brand’s industry, competitors, and the people they want to reach.
Based on this knowledge, our creative team brainstorms ideas and explores different themes and storytelling approaches. We aim to create a concept that represents the brand’s values and connects with the audience on an emotional level.
Throughout the process, we collaborate closely with our clients to ensure their vision and goals are incorporated into the branded video concept. We value their input and work together to refine the concept until it’s just right.
How do you measure success for a branded video?
To determine the success of a brand video, you should look beyond view counts and focus on two important aspects: engagement and conversions.
By looking at how much of the video viewers watch and whether they take action afterwards, you can determine how effective the video is at capturing attention and driving results. We recommend to set clear goals and track them using quality metrics to measure the impact of any explainer video.
How much does a branded video cost?
Our pricing for branded videos usually fall within the range of $4,500 to $15,000, taking into account factors such as video length, style, and complexity.
If you’re planning to create a series of videos, we’re happy to discuss package pricing options that can help bring down the cost per video. Keep in mind that video production costs can vary significantly across different companies, so it’s essential to conduct thorough research and find a team that not only fits your budget but also aligns with your brand vision, delivers on time, and maintains a high standard of quality. Take your time to make an informed decision and choose a partner who can meet your needs effectively.
How long does a branded video take to produce?
Our typical schedule for a branded video (from initial planning to the first draft) ranges from 3 to 5 weeks. It’s important to note that this timeframe doesn’t account for the additional time needed to gather feedback and make revisions. For a comprehensive timeline, you can expect the process to take around 5 to 7 weeks.
These videos usually involve elements, such as finding past clients, location arrangements, and scheduling, which will definitely affect the length of the schedule.
Where do you post branded videos?
Branded videos can (and should) be posted on various platforms such as websites, social media (i.e. YouTube, Facebook, Instagram, or LinkedIn), video hosting platforms like Vimeo, and even included in advertising campaigns.
Looking for a branded video?
Contact us below and tell us about your project.